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Instagram is rolling a new feature called Profile Embed. The feature will allow users to embed their Instagram profiles on a website. The feature will also let users embed a link to another business account that might be used for business purposes. The feature is announced with two other new Instagram functionalities called Instagram Playback (which allows users to make a collection of Instagram Stories from the year) and Instagram Reels Visual Replies. All these features are launched when the year is about to end and users will use the platform for connecting with their friends and family, to share wishes during the Holiday and then the new year.
The head of Instagram, Adam Mosseri announced the features through his official Twitter account on December 17, 2021. The feature contains a short video guide for three Instagram features that have been launched recently. As mentioned earlier, these features include Instagram Playback, Reels Visual Replies and the latest Instagram Profile Embedding feature. Explaining the feature, Mosseri says that Instagram has long been enabling users to embed an Instagram post (photo or video) into a website. The Profile Embed feature extends the functionality to embedding a miniature version of one’s Instagram profile on a third-party website.
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